Alfred is a simple app launcher and productivity tool that's immensly popular because it's so effective.
Alfred can help you access applications, websites and other aspects of your Mac in the touch of a button. For instance, by configuring a few keyboard strokes, you can make Alfred provide instant access to web searches, bookmarks, your iTunes library and even the copying and pasting of files. You don't even have to configure keystrokes though - Alfred will learn which apps you use often and prioritise them when you search.
Alfred also comes with a high number of customisation options so you can control exactly how Alfred interacts with your Mac and how it looks. If you've ever used Quicksilver, you'll be impressed by both the customisation possible with Alfred and the incredible speed and effectiveness it makes to your working day. There's very little to fault.
Alfred is an excellent launch tool that is guaranteed to improve your productivity if used correctly.
